A system to advertise on Google & partner sites on a CPC (cost per click) basis. A method to advertise your business to a targeted audience anywhere in the world.

AdWords is Google’s flagship advertising product and main source of revenue ($16.4 billion in 2007)[1]. AdWords offers pay-per-click (PPC) advertising, and site-targeted advertising for both text and banner ads. The AdWords program includes local, national, and international distribution. Google’s text advertisements are short, consisting of one title line and two content text lines. Image ads can be one of several different Interactive Advertising Bureau (IAB) standard sizes. Wikipedia

What to do and how does it works?

• You create your own ads
  • Text Ads
  • Image Ads
  • Flash Ads
  • Mobile Ads
  • Video Ads
  • Ads for TV, Radio, and Print
• Choose the specific keywords that will trigger your ad
• You only pay when someone clicks on your ad

Where does your ads show? Sample search: Car

Why to use adwords?

• Its easy to setup
• You can control your spending (Budget Management)
• You can easily evaluate result
• You can target ads to users in a specific country of a specific language