Advertising on MySpace just got a lot easier for Small to Medium size businesses. Launched October 12th 2008, already doing a significtant amount of revenue per day!
Today I was invited to the first MyAds Webinar (thanks Shoemoney) below are my notes.
MyAds - Online Advertising and MySpace Ads on MySpace.com
Overview
- 75+ uniques monthly
- More then 30 billion monthly ad views served
- Display based product. (728×90, 160×600, 300×250) banner ads
- Example advertiser, in fashion kids inc. and bacon salt increase traffic by 200%
Targeting
- Interests and demographics
- Over 1100 interest categories available with massive scale
- Gender and age.
- Life stages (expecting, single parent, proud parent, grad student, high school graduate)
- Geography – National, City, Region, State.
Pricing
- Two ways of spending
- $5 per day.
- Daily or lifetime budgets settings
- Suggested bid feature
- Pay as you go
Suggested Bids
- PPC, estimated click volume
- Min bid .25
Soon minimum 25 cent pricing will change! (go lower), based on interests.
Monitoring and Reporting
- See hour or day reports, real time
- Impressions, click, ctr, apc, manage cost for that day.
Keys to Success
- Banner Display
- Call to action
- Targeting!
Soon to launch Occupational targeting!
Gave us $50 credit
email us if your interested we have a couple left.
Now we just need to start working on some cool TARGETED banner ads!
